TREMFYA® is a prescription medication used to treat adults with moderate to severe plaque psoriasis and active psoriatic arthritis.
The concept for the 2 micro-sites was to empower patients and prospects to discover their way. The website would work in an exploratory nature, slowly uncovering bites of relevant information while also meeting real-life, relatable patients whose stories encourage and inspire along the way. Each section guides the user into the next section to uncover more information. Each experience had a different goal in mind:
Prospects: Convince them to become a Tremfya Patient.
Patients: Keep them on track and stay on the medication